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Tags: B2B, B2C, Community Strategy

Making the Case for a Customer Community: Why Data Alone Won’t Win Over Your Executives—and What to Focus On Instead


Think data is all you need to win over execs for an online community? Think again. Discover what you need to focus on to get their buy-in.

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Tags: B2B, B2C, Community Strategy, Customer Success

Community Strategies for Customer Success Leaders in B2B SaaS 


Customer success continues to change and evolve, but one thing remains the same: Customers are your most significant assets. In this guide, we walk you through how an online community helps to provide value and build relationships with your customers.

Jeff Breunsbach
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Tags: B2B, B2C, Community Strategy

What Is an Online Community Forum?


The idea of an online community forum has garnered a fair amount of attention over the past few years, especially since providing top-notch customer experience (CX) has become a priority for many organizations.

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Person working on computer using automation tools

2 min read

Tags: Community Strategy, Engagement, Marketing & Communications

Automation for Your Marketing, Community, and More


Your association can’t run on magic, but automation can sometimes seem like it. Learn how it can help you improve the efficiency of your member engagement, community, and marketing efforts.

Kelly Whelan
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someone using federated search on website

6 min read

Tags: Community Strategy, Trade Associations

The Impact of Federated Search for Associations


Federated search makes your website experience better, ensuring your members don't get frustrated and look for industry resources elsewhere.

Adam Hostetter
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Setting up gamification in your online community

6 min read

Tags: Community Strategy, Engagement

Gamification for Your Online Community: Fun Ways to Engage Members


As an association professional or community manager, gamification can help you bolster member engagement within your online community.

Sarah Spinosa
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