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Woman offering handshake to new association member

8 min read

Tags: Acquisition

Member Acquisition Strategies: How Do Associations Attract and Retain New Members?


Attracting new members is key to growth and long-term success for associations. Explore these five member acquisition strategies.

Sarah Spinosa
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association professionals celebrating improvements to their website without a major redesign

4 min read

Tags: Acquisition, Engagement

Small Steps, BIG Results: Improving Your Website Without a Major Redesign


You don’t need a full-scale website redesign to improve usability, engagement, revenue generation, and member value. Here are some quick wins!

Laura Graham, Senior Solutions Architect, Results Direct, RD Mobile
Laura Graham
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association members engaging at a conference

7 min read

Tags: Acquisition, Engagement, Retention

Growing and Sustaining a Strong Membership Community


Successful associations need strong strategies to both attract new members AND build lasting relationships that keep them engaged and connected. Check out tips from our recent webinar!

Angela Bruce
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abstract image representing search engine optimization (SEO)

6 min read

Tags: Acquisition

SEO Quick Wins for Associations: A Practical Guide


Search Engine Optimization (SEO) might sound daunting, but we've got some quick wins you can use if you’re a small association or nonprofit team.

Kelly Whelan
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Member using association's learning management system to seek education

4 min read

Tags: Acquisition, Engagement, Non-Dues Revenue, Retention

Association Education Trends and Opportunities


More than ever, today’s associations must embrace innovative learning strategies to engage members and create ongoing value through their educational programs.

Kelly Whelan
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learn how to empower brand champions

4 min read

Tags: Acquisition, Community Strategy

Strategies for a High-Octane Champions Program (Best of Super Forum 2024)


Champion programs can drive significant benefits for associations and companies, from member or customer acquisition to enhanced brand advocacy. Learn tips for building a champion program of your own from one of our Super Forum 2024 sessions!

Higher Logic
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association member exploring credentialing programs

8 min read

Tags: Acquisition, Engagement, Non-Dues Revenue, Retention

Micro-credentials, Certificates, and Certification: Addressing Missed Opportunities in Association Credentialing Programs


Credentials offer major value for your members, but they can be challenging to manage. Learn how to make your certification, certificate, and other credentialing programs easier for staff and a better experience members.

Kelly Whelan
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member reviewing association job board

5 min read

Tags: Acquisition, Engagement

Association Job Boards Power Engagement, Member Value, and Revenue


Your members want to advance their careers, and your association job board can become an essential tool in helping them do just that.

Kelly Whelan
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Understanding web tracking

8 min read

Tags: Acquisition, Marketing & Communications, Member Data

Web Tracking – the Ultimate Member Service


Web tracking is a powerful tool within marketing automation that helps your association target and personalize member content.

Beth Arritt
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Higher Logic Thrive is purpose-built for associations.

With three core packages to choose from, and multiple add-on services to enhance your member experience, create the member engagement solution that works for you!

woman helping digitally transform her organization